SERVICES & METHODS

- No two challenges are the same, nor are their solutions. At MarketMonitor, we encourage our valued clients to express the challenge at hand so our professionals have a tailored and customized approach. We constantly endeavor to help firms understand the business environment, make smarter decisions and deploy effective strategies that gives them an edge over competitors.
- To help us in this mission, we have an exhaustive list of research services, methods and tactics that serve all client needs.

Secondary and Primary research

Whether it is scanning a trove of published research and data or directly engaging with the audience for first-hand accounts, we handle them all.

Qualitative and Quantitative methods

Does your research require an in-depth interview to record emotional responses or a set of numerical data? At MarketMonitor, we are equipped to handle both scenarios effectively.

Business to Customer (B2B) and Business to Business (B2B)

Catering to a corporate audience in the industry entails a different science when compared to reaching individuals directly in the market. Our long-standing expertise in both domains makes us a research company of choice. 

Research Areas

  • Brand, product & pricing testing and research
  • Market assessments
  • Customer retention & satisfaction
  • Pre-testing advertisements
  • Packaging & brand name tests
  • Mystery shopping
  • Employee research
  • Stakeholder feedback research
  • In-depth interviews
  • Concept tests - Advertising campaigns, new products testing, new packaging studies
Unable to identify a research of your choice? The space on this webpage is limited but our arsenal of services is not. Call us today or meet for coffee to identify how we can work serve your unique requirements.
-At the heart of all our services and efforts is a ‘3-D’ process:

DISCOVER

In the first stage, we attempt to find out what influences the client’s target audience and shapes their perceptions. This lays the foundation for innovative solutions.

DEVELOP

We consult the client to develop solutions that are in sync with the findings of the research.

DELIVER

High quality research should be followed by compelling execution. In this final stage, we review research insights and consult the client on choosing a strong communication strategy.